The Pokémon Company has scheduled its next major digital event, a Pokémon Presents showcase, for July 2025. The presentation will provide updates on various projects within the franchise. Official announcements point to a significant focus on the upcoming title Pokémon Legends: Z-A, with additional news expected for other ongoing games and series initiatives. The broadcast's announced length suggests a substantial amount of information will be shared.
Showcase Schedule and Viewing Details
The Pokémon Presents broadcast is set to air on Tuesday, July 22, 2025 [1]. It will begin at 6:00 AM Pacific Time (PT), which corresponds to 9:00 AM Eastern Time (ET) and 2:00 PM British Summer Time (BST). The total runtime for the presentation is confirmed to be 24 minutes [4]. This makes it the longest Pokémon Presents showcase in two years, a detail that has heightened anticipation for its contents [1] [4].
Fans worldwide can watch the event live as it streams on the official Pokémon YouTube channel [1] [5]. The stream will be available for viewing after the live broadcast concludes.
Pokémon Legends: Z-A in the Spotlight
The central focus of the July 2025 Pokémon Presents is expected to be Pokémon Legends: Z-A. This title was first revealed during the Pokémon Day presentation in February 2024. The game marks a return to the Kalos region, which was the setting for Pokémon X and Pokémon Y. The entire game will reportedly take place within Lumiose City, a large, technologically advanced metropolis that served as the region's central hub.
The presentation is expected to provide the first significant look at the game's mechanics, story elements, and visual style. Information released alongside the showcase's announcement confirmed an October 2025 release window for the game [4].
Speculation surrounding the game's new features is active within the fan community. Online discussions and reports point to the potential inclusion of a new professor character for the Kalos region [2]. Other rumors suggest the appearance of "rogue Mega Evolutions," a concept that would build upon the Mega Evolution mechanic introduced in Pokémon X and Pokémon Y [2]. Mega Evolution allows certain Pokémon to temporarily assume a more powerful form during battle. The nature of these "rogue" forms remains unconfirmed.
Updates for Other Pokémon Titles
While Pokémon Legends: Z-A is the main event, past summer presentations have typically included a montage of updates for the company's other active games [3]. The July 2025 showcase will likely follow this pattern. Several ongoing titles could receive announcements for new content or events.
- Pokémon GO: The popular augmented reality game frequently receives news about upcoming Community Days, special raid events, or new seasonal content during these presentations.
- Pokémon UNITE: The strategic team battle game could see the reveal of one or more new playable Pokémon licenses, balance changes, or in-game events.
- Pokémon TCG Pocket: This upcoming digital adaptation of the Pokémon Trading Card Game may receive a progress update or a more definitive release date.
- Pokémon Café ReMix: The puzzle game often gets announcements for new Pokémon recruits and limited-time events.
These updates are typically brief, providing quick highlights to keep players engaged with the existing ecosystem of Pokémon games [1] [3].
Broader Franchise Announcements
Beyond video games, Pokémon Presents events often cover the full scope of the brand. The 24-minute runtime provides ample opportunity for news from other divisions of The Pokémon Company. This can include updates related to the animated series, feature films, merchandise, and the competitive gaming circuit.
The presentation's timing in July precedes the annual Pokémon World Championships, which are typically held in August. It is possible that the broadcast will feature information or promotional material related to this premier competitive event, which includes tournaments for the video games and the Trading Card Game. News regarding the Pokémon Horizons anime series or other animated projects is also a possibility.
Context of Summer Pokémon Presents Events
The scheduling of this presentation in July is notable. The Pokémon Company has established a pattern of holding two major Presents events each year: one in February to celebrate Pokémon Day and a second during the summer [3]. The summer presentation has historically taken place in August [2]. The 2025 event's shift to July breaks this recent tradition. There was no summer Pokémon Presents held in 2024, making the July 2025 broadcast the first of its kind since 2023 [3]. The extended length and timing of this showcase signal a planned release of significant information, primarily centered on the franchise's next major video game release [4].